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The Tyranny of Clichés: How Liberals Cheat in the War of Ideas Paperback – April 30, 2013
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—The Claremont Review of Books
According to Jonah Goldberg, if the greatest trick the devil ever pulled was convincing the world he didn’t exist, the greatest trick liberals ever pulled was convincing themselves they’re not ideological.
Today, “objective” journalists, academics, and “moderate” politicians peddle some of the most radical arguments by hiding them in homespun aphorisms. Barack Obama casts himself as a disciple of reason: He’s a pragmatist, opposed to the ideology and drama of the Right, solely concerned with “what works.” And today’s liberals follow his lead, spouting countless clichés such as:
• One man’s terrorist is another man’s freedom fighter: Sure, if the other man is an idiot. Was Martin Luther King Jr. a terrorist? Was Bin Laden a freedom fighter?
• Violence never solves anything: Really? It solved our problems with King George III and ended slavery.
• We need complete separation of church and state: In other words, all expressions of faith should be barred from politics . . . except when they support liberal programs.
With humor and passion, Goldberg dismantles these and many other Trojan horses that liberals use to cheat in the war of ideas. He shows that the Progressive tradition of denying an ideological agenda while pursuing it vigorously under the false flag of reasonableness is alive and well. And he reveals how this dangerous game may lead us further down the path of self-destruction.
- Print length336 pages
- LanguageEnglish
- PublisherSentinel
- Publication dateApril 30, 2013
- Dimensions5.5 x 0.9 x 8.4 inches
- ISBN-101595231021
- ISBN-13978-1595231024
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Editorial Reviews
Review
—John Podhoretz, editor, Commentary magazine
“Everyone says ‘think for yourself’ but very few people do. In The Tyranny of Clichés, Jonah Goldberg reveals how we’ve become trapped by ideas we think we understand but don’t. A must read.”
—Vince Vaughn, actor and producer
“Bold, brilliant, and bursting with humor, every page of The Tyranny of Clichés is right on the money. If you thought Liberal Fascism was good, wait till you read The Tyranny of Clichés—it is fantastic!”
—Brad Thor, bestselling author of Full Black
“It might be the best and most fun-to-read primer on the tenets of conservative politics since P. J. O’Rourke’s Parliament of Whores.”
—Mark Hemingway, senior writer, The Weekly Standard
“Whether you love or hate what he has to say, you’ve got to love the way Jonah Goldberg says it.”
—SENATOR MARCO RUBIO (R–FLORIDA), AUTHOR OF AN AMERICAN SON
“The puncturing of pretentions and disruption of lazy thinking are extra base hits in journalism. Doing so with humor and originality on every page qualifies Goldberg’s work as a grand slam.”
—FORMER GOVERNOR MITCH DANIELS (R–INDIANA), AUTHOR OF KEEPING THE REPUBLIC
About the Author
Product details
- Publisher : Sentinel
- Publication date : April 30, 2013
- Edition : Reprint
- Language : English
- Print length : 336 pages
- ISBN-10 : 1595231021
- ISBN-13 : 978-1595231024
- Item Weight : 11.2 ounces
- Dimensions : 5.5 x 0.9 x 8.4 inches
- Best Sellers Rank: #1,456,546 in Books (See Top 100 in Books)
- #940 in Political Conservatism & Liberalism
- #1,721 in Political Commentary & Opinion
- #3,487 in U.S. Political Science
- Customer Reviews:
About the author

JONAH GOLDBERG is the Asness Chair in Applied Liberty at the American Enterprise Institute and is a Senior Editor at National Review. A best-selling author, his nationally syndicated column appears regularly in over a hundred newspapers across the United States. He is also a weekly columnist for the Los Angeles Times, a member of the board of contributors to USA Today, a Fox News contributor, and a regular member of the “Fox News All-Stars” on “Special Report with Bret Baier.”
He was the founding editor of National Review Online. The Atlantic magazine has identified Goldberg as one of the top 50 political commentators in America. Among his awards, in 2011 he was named the Robert J. Novak Journalist of the Year at the Conservative Political Action Conference (CPAC). He has written on politics, media, and culture for a wide variety of leading publications and has appeared on numerous television and radio programs. He is the author of the forthcoming "Suicide of the West" (Crown Forum, 2018), as well as two New York Times bestsellers: “The Tyranny of Clichés” (Sentinel HC, 2012) and “Liberal Fascism” (Doubleday, 2008).
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Customers find this book well-researched and intellectually stimulating, appreciating how the author tackles serious subjects with humor. The writing style receives positive feedback for its language that frames thinking, and customers praise the well-constructed arguments. They value the book's political insights, with one customer noting how it debunks liberal myths with relish. The pacing receives mixed reactions, with some finding it thorough while others find it disjointed.
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Customers find the book insightful and well-reasoned, appreciating its well-researched content and intellectually stimulating approach.
"...Marie Antoinette actually said were not only entertaining and well-researched, but areas of history in which I was misinformed...." Read more
"...p. 277 Jonah is a master of the art of context, the poking of the sacred cow, and a prophet of humor warning of the impending zombie..." Read more
"...It's light hearted and fun while being thorough and well annotated. Here are some examples...." Read more
"...I think that in many ways, The Tyranny of Clichés is a better book than Jonah Goldberg's first effort, Liberal Fascism...." Read more
Customers find the book highly readable, describing it as a must-read that's well worth the time, with one customer noting it's a collection of well-thought-out arguments.
"...So I give a strong endorsement for his latest book. It is an enjoyable read, but, with apologies Highlights, it is fun with a purpose...." Read more
"...Excellent book, a great follow on to his Liberal Fascism. As Joe Bob used to say, "check it out..." *..." Read more
"...cliches, and as a student of history I found much of the book fascinating. Entertainment value aside, does TTOC live up to its purpose?..." Read more
"...Thanks, Jonah Goldberg. That was a satisfying read." Read more
Customers appreciate the book's humor, noting that it tackles serious subjects with wit and keeps readers entertained.
"...witch hunts and what Marie Antoinette actually said were not only entertaining and well-researched, but areas of history in which I was misinformed...." Read more
"...Read the book for that. It's light hearted and fun while being thorough and well annotated. Here are some examples...." Read more
"...that most readers will find the Tyranny of Clichés interesting and enjoyable." Read more
"...It is a fun read. I highly recommend this book." Read more
Customers appreciate the writing style of the book, finding it easy to read and well-structured, with one customer noting how the language effectively frames thinking.
"...Cheat in the War of Ideas" he once again uses his wit and sound logic to debunk and point out the silliness of the "Cliché" as used in political..." Read more
"Excellent study, well written and documented...." Read more
"This volume is engagingly written, trenchantly (or blow up) logical, and quite informative...." Read more
"I'm almost finishing it. I found it easier to read than the (also excellent) Liberal Fascism, it has a lighter style and is more humorous...." Read more
Customers find the book's arguments well-constructed and clever, with one customer noting it is well-sourced throughout.
"...I recommend this book for debaters or people that enjoy well constructed arguments, not just for the right wing debate that might agree with Jonah..." Read more
"...The book is well-sourced throughout, if not exhaustive in its examination of each topic..." Read more
"...are a stretch by a standard definition of cliché but the arguments are well thought out and supported by extensive research...." Read more
"...They are not real arguments, just words and phrase meant to take the place of real arguments...." Read more
Customers appreciate the book's political ideology, with one customer noting how it debunks liberal myths with relish, while others highlight its reasonable treatment of political demonization and dissent as the highest form of patriotism.
"...Also: slippery slopes aren't so slippery, and dissent is the highest form of patriotism...in certain circumstances. You get the idea...." Read more
"...Excellent book, a great follow on to his Liberal Fascism. As Joe Bob used to say, "check it out..." *..." Read more
"...Dissent is the Highest Form of Patriotism - Often attributed to Thomas Jefferson, though that is contradicted by the scholars at the Jefferson..." Read more
"...It's not as good as Liberal Fascism--though that's one of my favorite books, ever--but it's still a good read...." Read more
Customers appreciate the book's style, finding it interesting and entertaining, with one customer noting its wonderfully idiosyncratic approach.
""The Tyranny of Cliches" Is a wonderfully idiosyncratic, partisan look at our current political dialog, or rather, the lack of meaningful..." Read more
"I like Goldberg's style and his way of chasing down every little detail to expand on his point. Well done." Read more
"I gave this as a gift and the entire family is enjoying this honest look at how we use cliches but more importantly, how true and spot on they are...." Read more
"...It's nice to see them taken down in thorough and entertaining fashion." Read more
Customers have mixed opinions about the pacing of the book, with some finding it thorough while others describe it as confusing.
"...This is a long chapter, touching on Martin Luther, the Protestant Reformation, the Crusades, Witch Hunts and the Inquisition...." Read more
"..."But taken to its rational conclusion, appeals to unity are troubling because they work on the assumption that strength in numbers is, on its own, a..." Read more
"The author does an really excellent job of distilling the "common knowledge" of the age and pointing out discrepancies and many downright falsehoods..." Read more
"...In this case it seems a bit disjointed...almost like a "train of thought" or conversational method that I didn't particularly care for...." Read more
Top reviews from the United States
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- Reviewed in the United States on May 1, 2012In Jonah Goldberg's first book, Liberal Fascism, he wrote against type, at least to a degree. For all of the controversy surrounding it, the book was scholarly almost to a fault. Goldberg, who made his name writing the hip and irreverent "G-file" for National Review Online, himself described Liberal Fascism as having "strong tannins". There were over 500 references, but, significantly, I don't think his couch was quoted once. In other words, while it was at times humorous, the serious nature of the topic of fascism and Goldberg's meticulously scholarship made for a bit of a dry read. Goldberg produced a great and important book, but he threw his fans a bit of a googly. Well, his scholars pen has now been exchanged for, if not a rapier wit, then perhaps (as Brad Thor put it) an intellectual prison shiv. If Goldberg needed to write Liberal Fascism as a first book to prove his bona fides, he finally lets `er rip in The Tyranny of Clichés.
If you are the sort of person who loves a good political discussion, you have no doubt at times been stymied by one of the clichés the Goldberg deconstructs. These are passed off in conversation as conventional wisdom, essentially immune to challenge. Heck, sometimes they are even taught in schools. However, much like the Wicked Witch of the West facing a bucket of water (that's for the Flying Monkeys out there), they melt on contact, in this case with facts and logic.
Probably the biggest of the clichés is the trope that a progressive ideology is really just "pragmatism". After all, who is against pragmatism? Time and again he exposes the effort to insinuate this idea or another as not an ideology but rather common sense. Ideologies are debated. Conventional wisdom is immune from such thoughtful consideration. In particular, Goldberg takes on those clichés
that are used as tools to advance an agenda (This section also the great line "The French Enlightenment was a lot like the Star Wars franchise: It started great; it just evolved into a disaster over time.")
Take the "No Labels" movement. Guided by NYC Mayor Michael Bloomberg, but with intellectual roots back to "another famously short egomaniac, Napolean", it claimed to be a group without any party affiliation and a non-partisan agenda. In practice, it just turned out idea that all of the "pragmatic" ideas the group pushed were state-oriented solutions to perceived social problems. The Venn diagrams for No Labels and Progressives were highly overlapped. "No Labels" was just a false flag for advancing that agenda without having to argue the ideology.
A few of the other choice bits:
The Left like to think of itself as a "Reality Based Community" with science on its side. Sure. Just as long as certain uncomfortable truths can be defined out of the "fact" column and filed under "agree to disagree". This is not a respect for science, but "scientism", the use of the white lab coat as a trump card. It is intended to stop a closer examination of the science (as Al Gore put it "The time for debate is over!"). If the Neuroscience faculty turns out another "what's the matter with conservatives" journal article, Goldberg argues that it is probably relevant that they faculty has a 13:1 liberal to conservative ratio. Scientism on the left is described as essentially Bill Murray in Ghostbusters saying: "Back off man, I'm a scientist". It turns out that folks on the Left actually are pretty human in picking and choosing the reality on which their community is based
Another one: The Right is for "social Darwinism". This is particularly galling since a) that's not what the folks on the Right would more appropriately call the idea that "actions have consequences" and b) the progressives were the ones who tried to go a step beyond ACTUAL Darwinism and embrace eugenics of Margaret Sanger, et al.
Violence never solved anything? Well, other than ending slavery, stopping Nazism, and creating a United States (and that's just a partial list for the U.S. Army). It's a statement that is just moronic after even a moment's thought.
Chapters which covered the truth about witch hunts and what Marie Antoinette actually said were not only entertaining and well-researched, but areas of history in which I was misinformed. Also: slippery slopes aren't so slippery, and dissent is the highest form of patriotism...in certain circumstances.
You get the idea. As Brad Thor (again) said: "Straw man down!"
This aspect of the book is fun, but the cliché-debunking really has a feel of a fish-meets-barrel-meets-gun proposition. The meat of the book is when Goldberg discusses the implications that these clichés have for modern politics, hence the "Tyranny" of the title. Goldberg's goal, and this is congruent with Liberal Fascism, is to expose the shoddy thinking, obfuscation, and duplicity that undergirds the progressive movement. In the end, these clichés are not intended to serve as arguments, but rather intended to stop them. Other times they steal an intellectual base by assuming facts not in evidence. Stripping the clichés out of the progressive armamentarium turns the conflict back into a level-ground discussion of ideas and results. If readers finish Goldberg's book somewhat more willing to think for themselves, he is confident that the ideas of the Right will win in any fair fight.
So I give a strong endorsement for his latest book. It is an enjoyable read, but, with apologies Highlights, it is fun with a purpose. If conservatism is "standing athwart history, yelling stop", then this is pointing a finger at history and saying "you gotta be kidding me, right?"
5 stars
- Reviewed in the United States on May 20, 2012First I want to thank all those 1-Star reviewers, without you I might not have taken the time to read this truly outstanding book. Anyone who goes out of their way to poorly rate a book they haven't even read is obviously trying to hide something.* That something is what they fear, and there is a lot for those practitioners of the sound bite debate to be fearful of in this book.
Essentially what Jonah takes on is the sound bite, bumper sticker cliches that have infected the body politic on both sides of the political divide. While taking to task his political friends for intellectual sloppiness he reserves his funniest and most stinging rebukes for the intellectual ignorance of our friends on the left.
Yes, I wrote ignorance. The left-based cliches are based on ignorance of historory and practical fact, but they sound good in a dorkish kind of way. Jonah details the roots of these cliches from the objections to Ideology,
"If Nazis are ideologues, so are peace activists. If lovers of the free market are driven by ideological imperatives, so are those who wish to spread the wealth around." p. 21
and Dogma,
"It is the realm outside of science, the realm of morality and religion, i.e., the realm of dogma, that tells us what is permissible and what is taboo. The scientist free of moral dogma is a cartoon villain who creates death rays for sport or ransom." p. 72
to his chapter on "Unity"
"But taken to its rational conclusion, appeals to unity are troubling because they work on the assumption that strength in numbers is, on its own, a virtue. That is not the American political tradition or creed. In America the hero is not the mob. It is the man--or woman--who stands up to the mob and says: You will not lynch this man today." p. 277
Jonah is a master of the art of context, the poking of the sacred cow, and a prophet of humor warning of the impending zombie Apocalypse.
Excellent book, a great follow on to his Liberal Fascism. As Joe Bob used to say, "check it out..."
* As my wife said, "What does it take for someone to rate a book they haven't read? Prejudice, pure and simple." Each and every one of those 1-star reviews validates the thesis behind Jonah's book.
Top reviews from other countries
- R.NanjappaReviewed in India on April 19, 2015
3.0 out of 5 stars Beware! Cliches are Trojan Horses!
This is a refreshing book. The Academia, Media and the Press have been taken over by plain leftists, calling themselves liberal.They dominate the public discourse, dictating what we should think.In the process, they invent cliches , misusing words, distorting their meaning and callng their critics names. Here Goldberg takes on some of the cliches and calls the bluff of the media masters.These cliches are Trojan Horses which hide ideological agendas!
Goldberg's knowledge of history is deep, and his scholarship wide. He corrects many wrong notions we have come to associate with the middle ages. For all their so called view of treating the earth as the centre of the universe, those men were not arrogant. Maria Antoinette was not so
foolish as to ask people to eat cake, when there was no bread, as popular books have made it out. Those days, bakers were required to sell the higher-priced cake at the same price as bread, if they ran out of stock of bread! So, there was both sense and compassion in her so called statement, but there is no record of her having made such a statement at all!
The leftists, calling themselves liberal, deny that they are addicted to ideology. But they do subscribe to the Marxist notion of history as both predetermined and unidirectional and as a corollorary consider the past as stupid, and the present as better. This is the song of the progressives But can they say that the cruel tyranny of the authoritarianism of the Chinese was better? They are notoriously silent when it comes to leftist -inspired tyranny! But to judge history, we must have some values. But what values do the leftists have except moral relativism, on the basis of which Osama Bin Laden is as much a freedom fighter as George Washington! How absurd!
Being an Indian, and being familiar with the life and work of Gandhi, ( I have read all the volumes of his collected works)
I particularly liked the way Goldberg punched some holes in the Gandhi image., all based on facts. Gandhi's personal austerity conferred a sense of legitimacy to his political ideas- all of which ultimately failed. His much tom-tomed non-violence was a product of the liberal British regime. Could it have succeeded in a regime where the political opponents are removed at the dead of night and are not heard of again? Gandhi made the monumental blunder of making a universal fetish of a local arrangement which worked for a time only in the liberal British empire! Goldberg is hitting the nail on the head here.Like this ,the book abounds in great insights.
However, in one sense, Goldberg does have a blind spot. He is not able to see that the threat to environment from unbridled consumerist capitalism is real, and serious.. He dismisses it as another leftist fad. He is absolutely mistaken here. The true environmental movement was not a leftist creation at all! Socialism, like Capitalism , is also materialist at base. What saves capitalism is that there can be good individual capitalists, while the state capitalism that leftism is, is monstrous. Ultra rightists tend to see a ghost even in truly liberal measures, which is a pity, Without the
moderating or corrective influence of timely reforms, like those suggested by a Keynes or a Galbraith, capitalism will swallow the poor, and destroy itself. We need freedom from excessive state- power- which is the basic proposition of the great American experiment. But where that freedom has the potential to damage the environment- which is a scientific fact and not a leftist fad- even that freedom requires checks and balances! It baffles me that such a perceptive writer has missed this simple truth. Hence the three stars I have given to this otherwise excellent book. This is essential reading for all who want to be well informed on current debates, beyond what a prejudiced daily press reports.
- thesquireReviewed in Canada on June 23, 2017
5.0 out of 5 stars Another Winner for Jonah Goldberg
Although there is a bit of repetition of things said in his Liberal Fascism book (2008), Mr. Goldberg has another winner with this latest effort. The repetition is necessary, and the the subject matter is well articulated and informative. If you are interested in knowing about the many current (as of 2013) social and political phenomena that come under the rubric 'Liberal Fascism', this is a worthwhile read. As usual, his material is well documented and sourced, so that the facts he relies on are demonstrably correct based on direct quotes and other researched sources. The only flaw is the somewhat strange title, but Mr. Goldberg explains how that title came to be used, and upon thinking about it, the title is not inaccurate.
- Occasional ThinkerReviewed in the United Kingdom on April 15, 2015
5.0 out of 5 stars Shallow thinking exposed with verve
A delightful book to read, as well as being spot-on. The lack of any depth to the arguments of 'social warriors' , 'eco warriors', etc etc (aka demented busybodies) soon becomes apparent if you can manage to get their attention and their response to basic questions. Read this book to see why the left hates debate, and relies almost entirely on insulting/degrading/demeaning/threatening those who happen to disagree with what passes for analysis in their worldview, based as it is on hateful and superficial thinking.
- RDGeorgeReviewed in the United Kingdom on October 1, 2014
5.0 out of 5 stars I will ensure my Son reads it BEFORE going to University so he doesn't get poisoned by the usual garbage on campus
Jonah Goldberg is very clever and astute but he doesn't condescend.
Made me laugh and fume in equal measure.
I will ensure my Son reads it BEFORE going to University so he doesn't get poisoned by the usual garbage on campus.
- P TwigonometryReviewed in Canada on July 2, 2019
5.0 out of 5 stars Another Goldberg hit
Humorous and insightful, a quick read